Travel & Hospitality Copywriting Copywriting Samples
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Santorini Best Tours: Website, Tour Pages & Blog Copy
Since 2020, LKM Creative has been the dedicated copywriting partner for Santorini Best Tours, a family-run travel company offering authentic local experiences on one of Greece’s most iconic islands.
Over the years, we've written the full website copy, detailed tour pages, SEO-driven blog content, COVID-19 service announcements, and ongoing updates to keep the brand fresh and competitive.
The copy highlights Santorini’s beauty while balancing professionalism, warmth, and cultural authenticity, ensuring travelers feel confident booking with local experts.
This long-term collaboration showcases not only launch-ready website copy but also LKM's ability to deliver consistent, search-optimized content that supports business growth year after year.
Equilibri Boutique Travel Agency
LKM Creative wrote the full website copy for Equilibri Travel, a boutique agency specializing in bespoke Croatia and Balkans travel.
The site positions Equilibri as the premier partner for global travel advisors seeking authentic, luxury experiences beyond cookie-cutter itineraries.
The copy highlights the agency’s expertise in curating seamless, detail-driven journeys while emphasizing values of trust, transparency, and clear communication.
With a refined, aspirational tone, the content elevates Equilibri as the go-to luxury travel company for advisors and clients looking to explore Europe with authenticity, exclusivity, and ease.


Hylton Langley Safaris – Website Copy
LKM Creative wrote the full website for Hylton Langley Safaris, a boutique safari company specializing in tailor-made luxury adventures across Southern and Eastern Africa.
The copy was crafted to resonate with affluent travellers from the USA and beyond (families, honeymooners, and retirees) by balancing warmth, professionalism, and a sense of wonder.
We highlighted the founders’ decades of guiding expertise, their award-winning credentials, and the company’s commitment to eco-tourism and authentic local knowledge.
The result is a website that positions Hylton Langley Safaris as a trusted, world-class provider of bespoke safari experiences, offering travellers the safety, sustainability, and storytelling that turn adventures into lifelong memories.
Over to You
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With over 10,000 clients served and 18,000+ projects completed, we know how to shape words into results. Ready to add your story to the list?